Head of Product Marketing

The Head of Product Marketing (m/f/x) will define and scale the strategic narrative for osapiens across its core product families:

• •Sustainability
• •Transparency
• •Operational Efficiency

This leader will unify a multi-product platform story that positions osapiens as a strategic enterprise operating layer driving measurable business outcomes.

This is a portfolio strategy and category leadership role — not a feature marketing function.

Why This Role Exists

osapiens is evolving into a global enterprise software platform. To scale successfully, we must:

• •Articulate a unified platform narrative across product families
• •Align GTM around business value
• •Build repeatable, world-class launch execution
• •Strengthen category authority in sustainability-driven enterprise transformation

Product Marketing becomes the strategic connective tissue between Product, Revenue, and Market.

Key Responsibilities

1. Portfolio & Platform Strategy

• •Define the overarching platform narrative
• •Develop differentiated positioning against point solutions and legacy systems
• •Translate product capabilities into executive-level business impact
• •Establish category authority through thought leadership

2. Global Launch Excellence

• •Design and operationalize a tiered launch framework
• •Create standardized global launch playbooks and Bill of Materials
• •Align Product, Sales, and Demand Gen for each launch
• •Measure launch impact on pipeline and revenue

3. Multi-Product GTM Architecture

• •Define ICP segmentation and vertical strategy
• •Develop persona-based value propositions
• •Partner on pricing and packaging inputs
• •Support cross-sell and platform bundling strategy

4. Sales & Customer Enablement

• •Build executive sales narratives and messaging frameworks
• •Develop competitive positioning and battlecards
• •Improve win rates through structured enablement

5. Team & Organizational Design

• •Build and lead a high-performance Product Marketing team
• •Clarify charters across PMM, Content, and Analyst Relations
• •Partner with the CMO on marketing operating model evolution

Success Metrics (12–18 Months)

• •Unified platform narrative adopted globally
• •Repeatable launch engine with measurable pipeline impact
• •Improved win rates through clearer positioning
• •Strong alignment across Product, Sales, and Marketing

Skills, Knowledge and Expertise

• •12+ years in B2B SaaS Product Marketing
• •Experience leading multi-product portfolios
• •Proven success scaling PMM teams
• •Strong international GTM experience
• •Executive presence with founders and board

Benefits

• •A purpose-driven mission tackling complex sustainability challenges whilst working alongside global industry pioneers
• •Room for creativity through collaborative teamwork and an open communication culture
• •Flexibility and team bonding with our hybrid work options
• •Fuel for your growth journey, both personally and professionally
• •Sustainable mobility options, promoting eco-friendly commuting solutions
• •Fun team events and outings with our global teams
• •Inspiring workspaces in Munich and beyond

About osapiens

osapiens develops holistic Software-as-a-Service solutions that help global companies ensure transparency, efficiency, and trust across their entire value chain. Through its cloud platform, the osapiens HUB, the company leverages innovative technologies, including artificial intelligence, to strengthen businesses while promoting human rights, ecological responsibility, and sustainable corporate governance.

Founded in 2018 and headquartered in Mannheim, Germany, osapiens works with around 2,000 companies in over 50 countries across industries such as consumer goods, automotive, fashion, pharmaceuticals, and medical products. The company is backed by Goldman Sachs and Decarbonization Partners, reinforcing its commitment to responsible, sustainable growth.