Stage Product Marketing

The Trainsweateat team is growing and is looking for its first Product Marketing intern to join its Tech & Product team. Reporting to our Product Lead, you will participate in the creation of engaging content and the evolution of the user experience of our sports application.

Your missions will be as follows

1/ Content Creation

• •Monitoring and co-construction of the general content calendar for the TSE application (gamification, battle pass, missions, rewards)
• •Collaboration and content writing for the TSE application, the showcase website, and SEO articles.
• •Writing and adapting in-app content (missions, quizzes, rewards, onboarding messages)
• •Participation in improving the user experience through content (UX writing, micro-copy, motivational messages).
• •A/B testing of content (texts, hooks, reward mechanics).

2/ Marketing

• •Benchmark and monitoring of trends in sports applications and fitness industry players. Market analysis and identification of improvement opportunities.
• •Analysis of user needs based on existing data (app usage, user feedback, store reviews).
• •Contribution to defining product arguments (value proposition, key features).
• •Product / Growth / Marketing coordination for feature launches.
• •Participation in CRM & automation strategy (push, in-app messages, emails).

3/ E-marketing

• •Analysis and management of app content (enrichment)
• •Monitoring, moderation, and management of the e-reputation of the TSE application
• •SEO and ASO optimization.
• •Management and animation of a Facebook group.

4/ AI

• •Monitoring of AI uses in sports & fitness applications.
• •Exploration of AI use cases for TSE (content, gamification, personalization, support).
• •Implementation of initial concrete tests (e.g., content generation, assistance in mission creation, user feedback analysis).
• •Documentation and product recommendations around AI.

You could be the next member of our team if

• •You are looking for a 6-month internship
• •You are passionate about the world of sport and fitness.
• •You demonstrate analytical and research skills, rigor, and organization.
• •You have a strong interest in product marketing and user experience.
• •You have excellent communication skills, with a good writing style for content creation.
• •You like working in a team, iterating your proposals, and you want to progress.
• •You are able to work on several subjects at once and prioritize your tasks.
• •You speak French and English (professional written and spoken level)

Job details

• •Type of position: Internship (conventionné)
• •Duration: 6 months full-time
• •Start date: as soon as possible
• •Location: Biot (Alpes-Maritimes)

Ready to take on the challenge? 🚀 Join the Trainsweateat adventure!