Product Marketing Manager Payments - Ing Deutschland

About Us

With around 10 million customers, ING is the third-largest retail bank in Germany. If you work at ING, you don't just do a job. Working with us is an opportunity to make a difference. How does that work? By being a global bank that touches the lives of millions of people and strives to have a positive impact on society and our planet. And by remaining human, approachable, and personal thanks to our start-up mentality – as an unbanky bank.

Product Marketing Manager Payments (m/f/d)

Location: Frankfurt

Do you conceive tailor-made marketing strategies with ease? And are you looking for a company that values diverse resumes, collaboration at eye level, and a healthy work-life balance? Perfect! Apply now – a resume is all you need.

Your Tasks

Wero, international payments, cards, mobile payments: Our payment transaction portfolio is second to none – and thanks to your well-thought-out marketing and sales strategies, it will soon be on everyone's lips.

• •You delve deep into markets, competition, and customer trends, sharply identify new growth potentials, and prepare your findings for implementation.
• •Based on this, you develop – in coordination with squads and Product Owners – innovative and effective go-to-market strategies and target group-specific campaigns that make our payment products prominent.
• •You also take care of the end-to-end operational implementation of campaigns and communication measures, manage them diligently, and coordinate internal stakeholders to strategically effectively launch inbound and outbound measures.
• •Of course, you always keep an eye on performance, analyze what works, and thus make the success of your measures measurable.
• •And, of course, you also have a firm grip on the relevant website content, regularly maintain and update it, ensuring that all our activities are in line with brand identity and tonality.

Your Profile

• •Studies in economics with a focus on marketing or similar, or a comparable education
• •Several years of experience in marketing and/or sales of digital products
• •Good understanding of marketing and customer-related processes
• •Creative ideas for customer activation and communication skills
• •Excellent coordination skills to manage multiple campaigns and initiatives in parallel
• •Strong interest in the banking market, especially payments, coupled with enthusiasm for new developments and trends
• •Ability to think beyond your own horizons and develop sustainable solutions
• •Very good spoken and written German and English

Look Forward to Numerous Benefits

• •Company pension scheme, capital-forming benefits, free Deutschlandticket & Bike LeasING, company restaurant
• •Hybrid working model: In addition to working in the office, you can also work remotely – within the framework of operational, legal, and regulatory requirements.
• •Individual working time models, sabbatical, subsidies for care & childcare costs
• •Own budgets for personal development and health plus a personal equipment budget for your mobile workstation

Ready for a New Job?

At ING, we are colorful and diverse: different personalities with different perspectives – in an international culture where we value each other. We wear sneakers and heels, hoodies and suits. Because people don't fit into boxes.

Does that sound like you?

Simply apply online now – your resume is enough for us to get to know you, a cover letter is optional!