Senior Product Marketing Specialist

40 hours per week

You determine how a new product is presented worldwide. You translate technology into a compelling story that sells. Ready to make an impact on international product launches?

What will you do?

As a Senior Product Marketing Specialist, you will work on global product introductions within a technical environment. You form the bridge between product development and market approach. You translate complex specifications into clear and convincing value propositions that resonate with different markets.

You develop complete “launch-in-a-box” toolkits that international teams can use immediately. Think messaging, presentations, and customer-focused content. You ensure that every channel tells the same story and that regional teams can easily adapt where necessary.

Collaboration is central. You coordinate with product managers and marketing teams worldwide. You monitor the quality, consistency, and timing of all deliverables to ensure product launches run smoothly and successfully.

Your responsibilities

• •Developing global GTM toolkits for product launches;
• •Translating technical product information into commercial propositions;
• •Writing and designing sales decks, solution briefs, and campaigns;
• •Creating train-the-trainer materials and presentations for regional teams;
• •Coordinating with stakeholders such as product management and marketing;
• •Ensuring consistent messaging across all regions and channels.

What do you bring?

You have a completed HBO (higher professional education) or WO (university) degree, for example in Technical Business Administration, Marketing, or another business study. In addition, you bring the following:

• •Minimum of 5 years of experience in B2B tech product marketing;
• •Experience with international organizations and matrix structures;
• •Strong writing skills and a feel for design and storytelling;
• •Insight into technical products within software or electronics;
• •Good communication skills in Dutch and English.

What we offer you