Senior Product Marketing Manager

Founded in 2014, Shippeo is a leading European SaaS company transforming supply chain visibility. With a global presence and multicultural team of 27 nationalities operating across Europe, North America, and Asia, we offer real-time multimodal transportation visibility to top industry leaders across various sectors.

Our ambition is to become the world's leading supply chain data platform, using predictive AI, high-quality real-time data, and a robust partner network to enhance customer experience and operational excellence. Learn more about our mission and values on our website: https://www.shippeo.com/en/company/about-us

About the role

We are looking for a Senior Product Marketing Manager to define how we bring products to market, sharpen our positioning and help turn strategy into commercial impact. Reporting to the Head of Product Marketing, you will work closely with Marketing, Product, Sales, Customer teams to shape messaging, influence roadmap direction, launch products effectively, and equip the business to win. This is a high-impact role for someone who can operate at both strategic and execution level.

Please Note: This role can be based in either Paris or London. As we operate internationally, we kindly request all candidates to submit their CV in English. Unfortunately, applications submitted in any other language will not be considered.

Contract Type: Full-time Function: Product Marketing

Key Responsibilities

• •Own product positioning and messaging for key products, solutions, and target segments
• •Lead go-to market strategy and execution for launches and strategic initiatives
• •Drive market, customer and competitor insight to strengthen differentiation, inform strategy, and influence product direction
• •Build compelling value propositions that resonate with different buyers, users and audiences
• •Create sales enablement that helps commercial teams tell a sharper story and win more effectively
• •Define our ICP, target audiences, buyer personas, and segmentation to improve go-to-market focus and commercial effectiveness
• •Lead the development of high-quality product marketing assets, including messaging frameworks, pitch decks, launch materials, and presentations
• •Partner cross-functionally with Product, Revenue, and Marketing to align teams around clear priorities, messaging and go-to-market plans

Requirements

• •Significant experience in B2B SaaS Product Marketing, ideally in enterprise software
• •Proven ability to develop sharp positioning, messaging and value propositions that clearly differentiate products in the market
• •Strong experience defining ICPs, target audiences, segmentation, and buyer understanding to improve commercial focus
• •Excellent storytelling skills, with the ability to turn complex products and markets into clear, compelling narratives and powerful content
• •Strong strategic thinking combined with a hands-on, execution focused approach
• •Analytical and insight-driven with the ability to use data and customer insight to shape strategy and influence decision-making
• •Strong commercial instinct and a clear understanding of what drives revenue impact
• •You are proactive, organized, and comfortable operating in the pace and ambiguity of scale-up environment
• •Professional fluency in English