Product Marketing Manager – Tech / SaaS

Our client is a renowned publisher of B2B SaaS solutions dedicated to accounting firms. They design innovative digital tools to support the sector's digital transformation. Backed by a leading national structure, its digital division manages high-impact projects for thousands of firms across France.

In a context of sustained growth, we are recruiting a SaaS Product Marketing Manager (M/F) based in Paris 14th.

Your Missions

Product strategy & positioning

• •Define the marketing positioning of SaaS solutions and build a differentiating value proposition
• •Analyze the accounting market, fintech trends, and the competitive environment
• •Identify the expectations of clients (firms) and partners
• •Formalize functional needs and participate in product validation phases
• •Contribute to the evolution of the roadmap in conjunction with project teams
• •Monitor performance indicators and analyze business results

Go-to-Market & business development

• •Lead the launches of new SaaS offerings (go-to-market)
• •Define and deploy the annual marketing plan
• •Implement campaigns (launches, promotional offers, key events)
• •Create sales support materials (presentations, pitches, content)
• •Support sales teams in meetings and demonstrations
• •Participate in professional events (trade shows, webinars, conferences)
• •Produce high-value content (white papers, expert articles, guides)

Desired Profile

• •Master's degree (business school or equivalent)
• •4 to 5 years of experience in B2B SaaS Product Marketing
• •Proven experience in Go-to-market strategy
• •Used to working on multiple products
• •Knowledge of accounting, fintech, banking, or B2B software sectors is a plus
• •Excellent written and oral communication skills
• •Strategic mindset with a results orientation
• •Ability to collaborate with technical and sales teams

Why Join This Company?

• •Structuring and recognized player in B2B SaaS
• •Strategic position with high internal visibility
• •Stable and organized environment
• •2 days of remote work per week
• •Profit-sharing and participation
• •Opportunities for growth within a solid group
• •Location: Paris 14th

Practical Information

• •Contract type: CDI (permanent contract)
• •Status: Full-time
• •Location: Paris 14 (hybrid)

Employment type: Full-time, CDI

Salary: €55,000.00 to €65,000.00 per year

Benefits

• •Flextime
• •Profit-sharing and participation
• •RTT (reduction of working time)

Job location: Hybrid remote work (75014 Paris 14e)