Interim Product Marketing Lead

We're in a period of significant product and commercial transformation, and we need an Interim Product Marketing Lead to own and drive this evolution from a go-to-market perspective. This is a hands-on, high-impact, end-to-end product marketing role in a small, fast-moving team where you'll be expected to shape strategy and deliver execution in equal measure. You'll be the connective tissue between Product, Marketing, Sales, and Customer Success, ensuring our positioning, messaging, and market intelligence keep pace with our product ambitions.

Please note this role is offered on fixed term basis for 12 months. Ideally we would be looking for the successful candidate to start mid-June or early July.

Why This Role?

• •A category-defining moment: You'll be joining at a transformational stage, helping shape the GTM narrative as our platform and product strategy evolves. Few PMM roles offer this level of strategic influence.
• •Backed by Product: You won't be dressing up a weak product story. You'll be working with a differentiated, AI-driven platform with a roadmap that resonates with buyers today and builds long-term value.
• •End-to-end ownership: This is a full-spectrum product marketing role. From strategy through to execution, you'll own the lot.

What You'll Be Doing

GTM Strategy & Product Positioning (~40%)

Own the go-to-market strategy as our platform evolves. This means defining positioning and messaging as our product offering expands, crafting compelling narratives that resonate across different buyer personas, and building launch frameworks that can scale. You'll partner closely with Product to translate roadmap into market-ready stories and with Marketing peers to deliver category-leading campaigns.

Cross-Functional Partnership & Influence (~20%)

Act as the strategic bridge between Product, Marketing, Sales, and Customer Success. You'll need to build trust and credibility quickly, align multiple stakeholders around a shared narrative, and be comfortable challenging and influencing at senior levels. In a small team, relationships are everything. Your first 90 days will be critical: mapping the landscape, identifying the gaps, and positioning yourself as the coordinator and orchestrator who fills them.

Competitive Intelligence (~15%)

Be the company's central hub for competitive intelligence. This means building and maintaining a competitive framework, distilling insights into actionable guidance, and ensuring the entire organisation, from leadership to front-line teams, operates from the same understanding of the competitive landscape.

Sales & Customer Team Enablement (~10-15%)

Equip Sales and Customer-facing teams with the tools, training, and content they need to win. This includes battle cards, pitch decks, objection handling, product one-pagers, and running enablement sessions. You'll make sure front-of-house teams can articulate our value proposition with confidence.

Hands-On Execution (~10-15%)

We're a small team, so this isn't a "strategy then delegate" role. You'll be writing copy, building decks, running workshops, pulling data, and shipping work. If you're someone who needs a large team to execute through, this isn't the right fit.

What You Bring

• •8+ years in product marketing, ideally in B2B SaaS or technology platforms
• •Experience working through a period of significant product or commercial transformation, whether that's a platform evolution, major repositioning, new market entry, or portfolio expansion
• •Proven ability to develop differentiated positioning and messaging in competitive markets
• •Track record of building strong cross-functional relationships quickly, particularly with Product and Sales leadership
• •Experience building and running competitive intelligence programmes that keep the whole company informed, not just ad-hoc